Advanced Focus Group Research
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Language: en
Pages: 267
Pages: 267
Type: BOOK - Published: 2001-06-25 - Publisher: SAGE Publications
Advanced Focus Group Research examines the focus group research process in depth. It uncovers and addresses many of the complexities researchers encounter in co
Language: en
Pages: 291
Pages: 291
Type: BOOK - Published: 2018-07-13 - Publisher: SAGE Publications
Basic and Advanced Focus Groups illustrates both the different types of focus groups and how to decide among those options in order to produce the most effectiv
Language: en
Pages: 268
Pages: 268
Type: BOOK - Published: 2001-06-25 - Publisher: SAGE
Broad and international in scope, Advanced Focus Group Research introduces a conceptual framework that can help researchers make informed decisions about how to
Language: en
Pages: 289
Pages: 289
Type: BOOK - Published: 1993-04-19 - Publisher: SAGE Publications
"Successful Focus Groups is a state-of-the-art text on focus group research methods. . . . Successful Focus Groups is a well-written document with clearly prese
Language: en
Pages: 284
Pages: 284
Type: BOOK - Published: 1998 - Publisher: SAGE
As one of the most popular tools for gathering information in today's marketplace focus groups require understanding of purpose and good grounding in the techni
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