Conferences And Conventions

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Conferences and Conventions

Conferences and Conventions
Author :
Publisher : Routledge
Total Pages : 437
Release :
ISBN-10 : 9780415526685
ISBN-13 : 041552668X
Rating : 4/5 (68X Downloads)

Book Synopsis Conferences and Conventions by : Tony Rogers

Download or read book Conferences and Conventions written by Tony Rogers and published by Routledge. This book was released on 2013 with total page 437 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Conferences and Conventions : a global industry is illustrated with case studies and examples from around the world, including Great Britain, Germany, Philippines, United States and Australia. It also provides reflective questions at the end of each chapter so that readers can test their knowledge and reflect on the issues raised. The text looks at the following specific issues: the origins of the conference industry, business tourism and leisure tourism, the buyers and the suppliers, marketing and branding, the design of conference facilities, and employment and people." -- Provided by publisher.


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Conferences and conventions are one of the fastest growing areas of the events industry. This is a substantially important sector yet research into many dimensi