Creating Value With Big Data Analytics

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Creating Value with Big Data Analytics
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Our newly digital world is generating an almost unimaginable amount of data about all of us. Such a vast amount of data is useless without plans and strategies
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The key competing texts are practitioner-focused ‘how to’ guides, whilst our book combines rigorous theory with practical insight and examples, with authors
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In today’s fast growing digital world, the web, mobile, social networks and other digital platforms are producing enormous amounts of data that hold intellige
Building a Digital Analytics Organization
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Drive maximum business value from digital analytics, web analytics, site analytics, and business intelligence! In Building a Digital Analytics Organization, pio
Big Data Analytics
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Unique insights to implement big data analytics and reap big returns to your bottom line Focusing on the business and financial value of big data analytics, res