Guerrilla Marketing For The Home Based Business

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Guerrilla Marketing for the Home-based Business

Author	: Jay Conrad Levinson
Publisher	: Houghton Mifflin Harcourt
Total Pages	: 196
Release	: 1995
ISBN-10	: 0395742838
ISBN-13	: 9780395742839
Rating	: 4/5 (839 Downloads)

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Book Synopsis Guerrilla Marketing for the Home-based Business by : Jay Conrad Levinson

Download or read book Guerrilla Marketing for the Home-based Business written by Jay Conrad Levinson and published by Houghton Mifflin Harcourt. This book was released on 1995 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: American business is in the midst of cataclysmic change. Corporate downsizing is increasing, causing disillusioned employees to establish home-based businesses. Using case studies, anecdotes, illustrations, and examples, the authors present their time-tested arsenal of tools most effective for this new, smaller startup.

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