Political Marketing and Communication
| Author | : Philippe J. Maarek |
| Publisher | : |
| Total Pages | : 264 |
| Release | : 1995 |
| ISBN-10 | : UOM:39015034389422 |
| ISBN-13 | : |
| Rating | : 4/5 ( Downloads) |
Book Synopsis Political Marketing and Communication by : Philippe J. Maarek
Download or read book Political Marketing and Communication written by Philippe J. Maarek and published by . This book was released on 1995 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exposes how a global communication and political marketing process can truly help political leaders to master the steps needed to adapt their communication to the evolution of society. The book undertakes a systematic and new approach to the matter, following a political science route.
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